There was no major news for Innovative Eyewear Inc. (Nasdaq: LUCY) at the time of the last check, but the stock was up 92.64% at $3.14 in the current market Friday. LUCY shares closed the previous session at $1.62 and traded 33.57 million shares.
LUCY recently experienced what?
In a recent announcement, Innovative Eyewear (LUCY) announced that it has licensed the global lifestyle brand Nautica to develop smart eyewear. In keeping with the brand’s essence, Nautica smart eyewear will be modern and innovative, drawing inspiration from the sea.
As LUCY believes that consumers are looking for designer eyewear that keeps them connected to their digital lives, its Nautica smart eyewear collection, powered by Lucyd, will be perfectly aligned with today’s lifestyle. Holiday 2022 or soon after is the target launch date for Nautica’s smart eyewear collection.
LUCY’s brand efforts:
The Lucyd Lyte Fall ’22 collection was recently launched by Innovative Eyewear. Introducing four new designer smart frames and a new charging dock accessory, Lucyd’s product debut features four new frames with smart technology.
- Featuring strategically positioned, streamlined hinges that incorporate the latest fashion trends, these frames are the most stylish releases from the brand to date.
- Additionally, these new designs bring improvements to the build quality and audio fidelity of all Lucyd frames.
- In addition to charging Lucyd Lyte models and up to three other USB-charged devices simultaneously, the Lucyd dock accessory offers an organized and compact way of charging your go-to devices.
- With Lucyd’s dock, charging your eyewear is as simple as setting it down on your nightstand, enhancing the Lucyd experience.
How did LUCY continue to strive?
Innovative Eyewear (LUCY) is committed to the mission of being the ‘go-to-upgrade’ of eyewear, from sunglasses to prescription frames, that consumers wear every day, every single day. LUCY’s Lyte Fall ’22 collection consists of the most advanced glasses LUCY has ever created. Its new hinge design offers a sheerness that makes it almost impossible to tell which frame is a traditional designer eyeglass. This new Jupiter style weighs only 1 ounce, is aesthetically refined, and is considered one of LUCY’s lightest smart eyewear lines. Finally, the Lucyd charging dock is a new, patent-pending accessory that makes charging the glasses worry-free and wireless.